According to a recent report, UK’s Premier League is in talks with two NFT companies over a project to mint soccer-themed tokens. The deal could be worth as much as £30 million per year.
Premier League to Partner With Sorare
Reportedly, the Premier League is negotiating a deal worth £30 million per year deal with the French company Sorare. The program would most likely entail minting NFTs based on images of famous players which would be sold as unique digital memorabilia to fans.
According to a report, the Premier League has scheduled a meeting with UK’s major soccer clubs like Tottenham and Manchester City. If an agreement is reached between the organization and the clubs, the multi-year deal could be closed within weeks.
Sorare is a Paris-based company founded in 2018. It has the backing of Kylian Mbappe, a French soccer player, and the Japanese SoftBank. Sorare is also responsible for a blockchain-based, soccer-themed card video game of the same name launched in 2019.
Premier League and Soccer-Themed NFTs
Sorare is neither the first nor the only crypto firm negotiating with the Premier league. The current £30 million deal with the French company replaced an older agreement with ConsenSys. The deal with ConsenSys was reported to be worth as much as £400m.
Due to the ongoing “crypto winter’ causing severe issues for NFT markets with year-over-year volume dropping by 68%, ConsenSys attempted to renegotiate the deal. The Premier League axed the agreement in favor of one with Sorare which it allegedly called more lucrative.
According to the same report, the Premier League is also in talks with another NFT company. Dapper Labs also already has some sports-related experience due to their August deal with Ticketmaster to mind NFL memorabilia in the form of non-fungible tokens.
This article originally appeared on The Tokenist
Take This Retirement Quiz To Get Matched With A Financial Advisor (Sponsored)
Take the quiz below to get matched with a financial advisor today.
Each advisor has been vetted by SmartAsset and is held to a fiduciary standard to act in your best interests.
Here’s how it works:
1. Answer SmartAsset advisor match quiz
2. Review your pre-screened matches at your leisure. Check out the
advisors’ profiles.
3. Speak with advisors at no cost to you. Have an introductory call on the phone or introduction in person and choose whom to work with in the future
Take the retirement quiz right here.
Thank you for reading! Have some feedback for us?
Contact the 24/7 Wall St. editorial team.
Editors' Picks
