In July 2025, Nvidia (NASDAQ: NVDA) became the most valuable company in the world. It was the first to break the $4 trillion barrier. It was the first to break the $5 trillion barrier. It is still at the top of the list at $5.15 trillion.
But what company is in second place and why? That company is Alphabet (NASDAQ: GOOG | GOOG Price Prediction), owner of Gemini, YouTube, Waymo, and Google. Its market cap is $4.67 trillion, just ahead of Apple’s $4.55 trillion.
Alphabet, it can be argued, has an arsenal of major products that can’t be matched. According to some sources, Google has a 92% market share in the search industry. (It is not clear if this includes Russia and China.) YouTube accounts for 9.7% of total TV viewership time among US viewers. That is ahead of second-place Netflix (NASDAQ: NFLX), which is at 7.6%. YouTube visitors watch five billion individual videos per day. No other video platform is close.
In its most recent quarter, Alphabet’s total revenue was $109.8 billion. Google’s search revenue was $60.3 billion. YouTube’s total was $9.9 billion.
The Alphabet ecosystem is huge. Gmail is the most widely used free email platform, with 1.8 billion users worldwide. Google Maps owns 68% of the world’s map software.
One key to the Alphabet system’s power is Android. Android has 70% of the mobile OS market. Apple’s (NASDAQ: AAPL) iOS sits at 29%. Android gives Alphabet an edge for putting its other software products on smartphones.
AI could have damaged Google’s search business. It turned the tables on the industry by making its Gemini AI product part of Google Search. The first results for many searches are Google’s AI Overview, powered by Gemini.
It appeared that Google AI market share had been buried by OpenAI’s ChatGPT and Anthropic’s Claude. By some measures, however, it holds second place in market share among these AI downloads today. By other measures, it ranks first. The race for primacy in the AI business is not over. Geminia, however, is in an enviable position.
Alphabet has built a suite of products that touch billions of people around the world every day. They have been woven together, which is what business school professors call a “moat.” Warren Buffett coined this term to describe the companies he likes to own. Their competitive advantages are extremely hard to overcome.