A ‘further strengthening’ implies simply more of one effort rather than a change in direction. Still, we would warn that anything is possible. CEO & Chairman Howard Schultz will be hosting a conference call with two other executives. We would note that Starbucks announced earlier in 2012 that it was creating its own single-serving espresso product and Green Mountain’s Keurig system lost some of that magic that it had when the deal was formally announced.
To show how much the boost is, Green Mountain Coffee shares are up 3.5% at $23.21 after hitting a low of $21.77 earlier this morning. Starbucks is also up almost 3% at $53.66.
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