KFC, a division of Yum! Brands Inc. (NYSE: YUM), doesn’t think there are enough children in the United States named after the founder of the Kentucky Fried Chicken empire. That’s why it’s sponsoring a contest to encourage new parents to name their babies Harland, in honor of Colonel Harland Sanders.
To set things right, KFC is offering a prize of $11,000 to the first child born on September 9 who is named Harland. Sanders was born 128 years ago on September 9, 1890. The prize goes into a fund to help pay for little Harland’s college education.
And the prize amount of $11,000? That’s $1,000 for each of the 11 herbs and spices that Sanders put into his famous fried chicken recipe.
According to the KFC announcement, Harland was only the 3,257th most popular baby name of 2017. Chief marketing officer Andrea Zahumensky said:
Even though vintage names are making a comeback, our iconic founder’s name was dwindling in popularity, and we couldn’t just stand idly by and let that happen. We hope that this birthday celebration honors the Colonel and encourages the next generation of people aspiring to live the American dream.
KFC is celebrating its founder Colonel Harland Sanders 128th birthday by offering a college donation to the first child born on the Colonels birthday (Sept. 9, 2018) and named Harland. (PRNewsfoto/KFC)
Beginning September 9 and continuing for 30 days, KFC will accept contest entries from new parents who dub their child with the first name Harland and provide the date and time of the baby’s birth. The potential winner will be notified on or about October 15 and then be vetted to ensure that the child’s name and date and time of birth are legitimate. The winner’s name will be posted on the website on or about November 1. KFC has posted the rules here and no purchase is necessary to win.
According to U.S. Census Bureau data and our own back-of-the-envelope calculation, about 11,000 babies are born each day in the United States. The odds aren’t too bad folks.