Starbucks Gets Into the Childcare Business
Starbucks Corp. (NASDAQ: SBUX) has a new benefit for employees: child and adult care support. With a company called Care.com, it will start a new program. And the prices to Starbucks employees will be very low.
The company announced:
Starbucks has joined with Care.com to offer Care@Work, an online service connecting families and caregivers. All Starbucks partners who work at U.S. company-owned stores will receive 10 subsidized backup care days a year for kids and adults. With more than 180,000 U.S. partners, Starbucks is among the largest retailers to offer this benefit.
Partners will only pay $1 an hour for in-home backup child or adult care or $5 per a day per child for in-center child care.
Since these services could cost several dollars an hour, particularly if caregivers charge the minimum wage or more, the plan is a major benefit for those who need the financial support. Starbucks is known for the low wages it pays many of its retail employees, but very few, if any, large companies offer similar opportunities.
As the plan was launched, Alyssa Brock, director of benefits at Starbucks, said:
We all have needs at home, whether you have children, pets, parents or aging grandparents. This benefit supports the partner and their family. We are all more than who we are at work.
The statement has the benefit of being true.