Nokia Claims Lumia 900 Stock-outs Due to Sales, Not Bug (NOK, MSFT, T)
The introduction of the Lumia 900 smartphone from Nokia Corp. (NYSE: NOK), Microsoft Corp. (NASDAQ: MSFT), and AT&T Inc (NYSE: T) was not exactly a thing of beauty. First, the launch was set for Easter Sunday, when many of the…
This might be enough to sink any new product, but the Nokia-Microsoft-AT&T troika are insisting that even if every detail did not go as planned, the launch was a huge success. Such a success that the company can’t keep the cyan-colored phone in stock. According to a report at the AllThingsD blog, buyers of the defective phones are choosing to keep the phone and apply the now-available software patch, which the troika claims is proof of a very successful launch. A Nokia spokesperson said, “[T]he impact of customer swaps is insignificant. We are producing more devices to satisfy demand as quickly as possible.”
We’ll see when second-quarter sales reports are released.
Paul Ausick
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Paul Ausick has been writing for 247Wallst.com for more than a decade. He has written extensively on investing in the energy, defense, and technology sectors. In a previous life, he wrote technical documentation and managed a marketing communications group in Silicon Valley.
He has a bachelor's degree in English from the University of Chicago and now lives in Montana, where he fishes for trout in the summer and stays inside during the winter.