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New York Times (NYT) Online Troubles

As the data from Hitwise shows, traffic to the NYTimes.com website has dropped 15% over the last year. In a note from teh audience measurement company: According to Hitwise, the US market share of visits to the NYTimes.com website is…

By Douglas A. McIntyre
Published August 3, 2007, 4:32am ET · 1 min read

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1186074564_1756603162_16425 As the data from Hitwise shows, traffic to the NYTimes.com website has dropped 15% over the last year. In a note from teh audience measurement company: According to Hitwise, the US market share of visits to the NYTimes.com website is down 15% comparing July 2007 versus July 2006. Please note that this figure represents traffic to www.nytimes.com websites and does not include traffic to sub-domains such as movies.nytimes.com. .

The company said In the second quarter, internet revenues grew 23.4 percent to $80.9 million from $65.6 million in the second quarter of 2006. But, the NYT’s About.com franchise grew more quickly: Total About Group revenues increased 27.0 percent to $24.7 million from $19.4 million  So, growth at the company’s online versions of its print properties was not as strong.

Perhaps the drop in audience at NYTimes.com contributed.

Douglas A. McIntyre

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Douglas A. McIntyre

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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