Investing

Why All The Pumping On HearAtLast (HRAL)?

Almost every day someone named "Wild Bill" at TheCapitalReport.com sends out up-beat news on a small Canadian company called HearAtLast (HRAL). The information comes through an e-mail blast.

HRAL puts out a press release almost every day. Many of them have to do with opening its outlets in Wal-Mart (WMT) locations in Canada. Hockey great Wayne Gretsky’s father Walter Gretzky is the company spokesman.

The company say it does start-of-the-art hearing testing and provides digital hearing aids, and you’ve likely seen their commercials on CNBC.

TheCapitalReport says in its disclosure that Indiana Capital Group is paying it $1.5 million to get the word out about HRAL. Indiana Capital Group does not bring back any results on a Google search, which is odd.

The company appears to be the product of a reverse merger in Nevada. The company annual filing lists it as the 226 Music Group

Over the six months ending September 30, HRAL lost $677,000 on revenue of $434,000.

According to PinkSheets.com, HRAL has a 52-week high of $7.01 and a 52-week low of $1.06. It currently trades at $1.85.

The whole thing appears a bit off. And, Wild Bill, please stop sending me those e-mails

Douglas A. McIntyre

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