Prediction: Unilever’s Turnaround Could Drive Shares to $75

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By Vandita Jadeja Published

Quick Read

  • UL has shed 18% over the past year and sits at $56.45, where our model issues a HOLD with a $54.63 price target.

  • A €1.5 billion buyback launching Q2 2026 and Power Brands driving 78% of turnover fuel a bull-case target of $75.79 by mid-2027.

  • WTI crude at $97.63, a 5.9% FY2025 currency drag, and an EPS miss of nearly 12% define the bear case and a $51.81 floor.

  • Act now: the analyst who called NVIDIA in 2010 just named his top 10 AI stocks — and Unilever didn't make the cut. Grab the names FREE today.

Prediction: Unilever’s Turnaround Could Drive Shares to $75

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Our Unilever (NYSE:UL | UL Price Prediction) call lands on the cautious side of fair value. After a brutal stretch that has erased 18.4% over the past year and 12.19% year to date, the stock is oversold, but our proprietary model sees a small step backward over the next 12 months.

The 24/7 Wall St. Price Target for Unilever

Our 24/7 Wall St. price target for Unilever is $54.63, modestly below the current $56.45 quote. The implied move is -3.22%, and we rate UL a hold with high (90%) confidence. With a forward P/E of 16 and a defensive beta of 0.452, this stock is priced near its fair midpoint.

Infographic titled 'Unilever UL (NYSE) 12-Month Price Prediction'. The call shows a prediction from $56.45 to $54.63, a -3.22% downside, with a 'HOLD' rating and 90% confidence. Methodology includes Trailing P/E Base ($56.45), Forward P/E Base ($36.74), and Analyst Consensus ($68.05) leading to a Weighted Base Price of $50.07. Proprietary adjustments are Analyst Consensus (+0.048), Volatility (+0.011), 247Factor (1.091), Earnings Growth (-0.003), and Price Position (+0.005), resulting in a Final Target of $54.63. The Bull Case lists Power Brands Growth (+4.3%) & North America USG (+5.5%) and a New €1.5B Buyback Starting Q2 2026, with a Bull Case Price Target of $75.79. The Bear Case lists FY2025 Currency Hit (-5.9%) & EPS Miss (-11.85%) and WTI Oil Pressure ($97.63), with a Bear Case Price Target of $51.81. The bottom line reiterates 'HOLD' with a $54.63 price target (-3.22%) and a summary statement.
24/7 Wall St.
Metric Value
Current Price $56.45
24/7 Wall St. Price Target $54.63
Upside/Downside -3.22%
Recommendation HOLD
Confidence Level 90%

Why We Could Be Wrong

Our $54.63 target sits just under current levels. UL is deeply oversold, and real upside could come from a margin beat tied to the new €1.5 billion buyback starting Q2 2026 or faster traction from premium acquisitions like Dr. Squatch and Liquid I.V. Our bull case below outlines why UL could outperform.

A Brutal Slide From February Highs

UL peaked near $73.96 in mid-February 2026 before unwinding to the mid-$50s. The weekly RSI sits at 37.95, with the stock spending 8 of the last 12 weeks in oversold territory.

FY2025 underlying operating margin came in at 20% (+60bps), but reported EPS of $2.59 missed the $2.9383 consensus by 11.85%. WTI crude sits at $97.63, in the 85th percentile of its 12-month range, pressuring input costs heading into 2026 guidance set at the bottom end of the 4% to 6% underlying sales growth band.

How We Calculated $54.63

The 24/7 Wall St. Price Target blends trailing P/E, forward P/E, and analyst consensus, then applies our 247Factor adjustment for sector momentum, growth, volatility, and sentiment. The trailing P/E approach implied $56.45, while forward P/E pointed to $36.74 on a $2.35 forward EPS estimate. The blended pre-adjustment price landed at $50.07.

We applied a 247Factor of 1.091, lifted by an 80% bullish analyst consensus and low beta, but dampened by negative earnings growth of -3.4% YoY and a 30% large-cap dampener, producing our $54.63 target.

The Case for $75 and Higher

Bulls argue UL is mispriced after the Ice Cream demerger left a cleaner, higher-margin business. Power Brands now contribute 78% of turnover and grew 4.3%. North America posted 5.5% USG with 5.4% volume in Q3, and Indonesia returned to 12.7% growth.

The Wall Street consensus target is $68.05 with 1 Strong Buy, 3 Buy, 1 Hold. Our bull-case scenario projects UL at $75.79 by June 2027 if premium beauty acquisitions accelerate and oil retreats below $80.

The Risks Worth Watching

The bear case starts with currency. FY2025 reported turnover took a 5.9% currency hit, Latin America remains weak, and China demand is soft.

EPS missed by nearly 12%, which bulls counter reflects one-time costs from the Ice Cream separation and stranded overhead that should normalize through 2026. Our bear scenario sees UL at $51.81 by mid-2027 if volume growth slips below the company’s 2% floor and WTI stays above $100.

Hold for Now, With a Buyer’s Eye

I rate Unilever a hold with high confidence. The $54.63 target says the easy money has been made on the way down, but premium recovery requires execution proof. The setup turns more constructive on a confirmed Q1 2026 revenue beat versus the $12.45 billion consensus paired with stable volume.

The thesis weakens if oil holds above $100 and the buyback fails to support the share count. The 4.04% dividend yield pays you to wait.

Unilever Price Prediction 2026-2030

Here is where our model projects UL could trade, assuming current growth trajectories and margin recovery hold.

Year 24/7 Wall St. Price Target
2026 $55.06
2027 $55.02
2028 $55.20
2029 $56.23
2030 $58.56

These projections assume Unilever executes on its Power Brand strategy and US/India focus. Significant upside or downside could result from oil normalization, accelerated premium beauty M&A, or a sharper-than-expected slowdown in emerging market demand.

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About the Author Vandita Jadeja →

Vandita Jadeja is a financial copywriter who loves to read and write about stocks. She believes in buying and holding for long term gains. Her knowledge of words and numbers helps her write clear stock analysis. She has contributed to several publications, including the Joy Wallet, Benzinga, The Motley Fool and InvestorPlace.

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