Burger King to Go Public Again

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By Douglas A. McIntyre Published
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Burger King, privately held for more than three years, will begin to trade on the New York Stock Exchange again soon. Its current owners must have an eye on the valuations of McDonald’s (NYSE: MCD) and Yum! Brands (NYSE: YUM). There has never been a time when it is better to hold stocks in companies that cater to millions of people worldwide who cannot get enough of fatty, tasty food.

Burger King will come public through a complex series of transactions. According to the AP:

[T]he New York-based investment firm 3G Capital said it is selling a 29 percent stake in Burger King for $1.4 billion in cash to Justice Holdings Ltd., a London-based shell specifically set up to invest in another company. 3G Capital will keep the remaining 71 percent. Justice Holding’s shares will suspend trading on the London Stock Exchange once the deal is complete. It will then emerge as Burger King Worldwide Inc. and its shares will be traded on the New York Stock Exchange.

Analysts who cover the fast-food industry report that Burger King has lost ground to firms such as Subway and Yum!’s divisions, which include KFC. But a company in third or fourth place is apparently valuable in one of the great global growth industries.

McDonald’s trades near an all-time high and has a market cap of more than $100 billion. It has returned billions of dollars to shareholders recently through dividends and stock buybacks. The firm, which has more than 35,000 locations worldwide, made $5.5 billion last year on $27 billion in sales. Each number is up sharply from 2010, which was up sharply from 2009.

Yum! Brands is a smaller operation than McDonald’s but the tremendous growth of its KFC business in China has made its shares immensely attractive to shareholders. Yum!’s stock has risen nearly 80% over the past two years. Sales increased last year to $12.6 billion and net revenue also was up to $1.3 billion. The market cap of Yum! Brands is $33 billion, and its stock shows no sign of flagging.

Burger King has picked a window for its new publicly traded status, and the decision could hardly happen at a move auspicious moment.

Douglas A. McIntyre

Photo of Douglas A. McIntyre
About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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