Microsoft, Barnes & Noble Complete Partnership Deal

courtesy Barnes & Noble Inc.Microsoft Corp. (NASDAQ: MSFT) and Barnes & Noble Inc. (NYSE: BKS) announced a joint venture in April that would build on the two partners’ innovations in e-readers. Today the deal was finalized and the resulting company,…

Published October 4, 2012, 1:15pm ET · 1 min read

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courtesy Barnes & Noble Inc.
Microsoft Corp. (NASDAQ: MSFT) and Barnes & Noble Inc. (NYSE: BKS) announced a joint venture in April that would build on the two partners’ innovations in e-readers. Today the deal was finalized and the resulting company, called Nook Media LLC, was born. Microsoft paid $300 million for a 17.6% stake in the new company and B&N owns the rest.

Nook Media will operate as a subsidiary of B&N, and the company was quick to point out that it has no timetable for a review of strategic options, including a spin-off or the creation of a standalone company.

To begin with, Nook Media will focus on its fall launch of the Nook e-reader in the U.K. The company is expected to focus on international markets, and Microsoft has agreed to pay $25 million a year for five years to help develop local-language content and technology for Nook Media.

When the joint venture was first announced, B&N’s stock doubled to $26 share. The stock is trading up about 4.3% today at $13.24 in a 52-week range of $9.35 to $26.00. How quickly investors forget.

Paul Ausick

Contact [email protected] for any questions or corrections.

Paul Ausick

Paul Ausick has been writing for 247Wallst.com for more than a decade. He has written extensively on investing in the energy, defense, and technology sectors. In a previous life, he wrote technical documentation and managed a marketing communications group in Silicon Valley.

He has a bachelor's degree in English from the University of Chicago and now lives in Montana, where he fishes for trout in the summer and stays inside during the winter.

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