Jim Cramer Likes Apple’s New Decision

By Douglas A. McIntyre Published Mar 25, 9:15AM EDT

Quick Read

Jim Cramer says he likes Apple Inc.’s (NASDAQ: AAPL) decision to move more of its manufacturing to the United States.
However, investors may have to wait a long time to benefit.

Follow 24/7 Wall St. on Google

This post may contain links from our sponsors and affiliates, and Flywheel Publishing may receive compensation for actions taken through them.

Jim Cramer Likes Apple’s New Decision — © PhillDanze / iStock Editorial via Getty Images

Jim Cramer told the audience of his CNBC show “Mad Money” that he liked Apple Inc.’s (NASDAQ: AAPL | AAPL Price Prediction) decision to move more of its manufacturing to the United States. He compared the move to similar ones made by Taiwan Semiconductor and Hyundai. Move your manufacturing, Cramer reasoned, from China to the United States and dodge what could be ruinous tariffs.

Over the next four years, Apple will invest $500 billion in the United States.

The challenge to Cramer’s view is that “onshoring” will take years. Hyundai recently said it would invest $21 billion in facilities in America, including a steel plant in Louisiana. However, Hyundai says it will not invest all the money until 2028. It cannot build factories overnight, and the tariffs could bite it financially in the meantime.

Apple faces another challenge. In late 2023, it made 95% of iPhones, AirPods, Macs, and iPads. The Chinese government might object to losing all that business.

Onshoring and tariffs are only a modest part of Apple’s problems. Sales of its iPhone 16 have been lackluster, particularly in China. Its artificial intelligence (AI) features are being released late and are not impressive. Improvements in Siri have been pushed until early 2026. Google and Microsoft, among other companies, already have consumer-facing AI products in the market.

Apple has another China problem. Its financial results there are extremely weak. In its most recently reported quarter, total corporate revenue rose 4% to $124.3 billion year over year. It fell in Greater China from $20.8 billion to $18.5 billion.

Cramer may be right about the benefits Apple will get from onshoring its manufacturing, but investors may have to wait a long time.

The Tech Companies That Could Dethrone Apple Within the Next Decade

About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.