Investing

Is Microsoft (MSFT) Catching Yahoo! (YHOO) In Search

A post at TechCrunch uses numbers from Compete.com to show that Microsoft’s (MSFT) share of the search market is getting close to Yahoo!’s (YHOO). Almost no one uses Compete’s figures, preferring data from industry standards comScore and NetRatings.

The Compete numbers show Microsoft’s figure rising from 8.4% in May to 13.2% in June. Yahoo! was fairly flat at 20% and Google at 67%.

comScores numbers for May show Google’s (GOOG) share at 51%, Yahoo!’s at 26%, and Microsoft’s at 10%.

The Compete figures are probably useless.

Douglas A. McIntyre

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