The American Customer Satisfaction Index is the gold standard for measuring the quality of products and services across 40+ industries and 400 companies. To collect data, it conducts over 200,000 interviews each year.
The latest industry overview from ACSI is AI Platforms. It is based on data collected last month from 2,711 respondents. The platform with the highest ranking was Google’s Gemini, with a score of 76 (ACSI scores range from 0 to 100). Microsoft (NASDAQ: MSFT | MSFT Price Prediction) Co-Pilot was next at 74, followed by Claude and ChatGPT at 73. xAI’s Grok at 71.
Among “premium” users who pay for the products, Gemini is still well ahead with a score of 82. ChatGPT is second at 80, Microsoft Co-Pilot is third at 79, tied with Grok. The scores are relatively close to where the products stand among all free downloads at the Apple App Store. Co-Pilot is the exception because it is not in the top 30 downloads.
The numbers are important because AI adoption among both consumers and businesses is moving at a torrid pace.
A broader look at the public’s view of AI platforms shows that 58% of those surveyed use them. Forty-four percent do not use them at all. Among the adopters, 61% use it several times a day. When it came to the “consequences” of AI, only 21% were “very favorable”. The middle was very large. Fifty-eight percent of respondents had “mixed feelings.” Another 21% were “very concerned.”
Most users treat AI much like they do search. “A majority use it for research, information gathering, or general questions (56%), and nearly half use it for advice or recommendations (45%).” Some would say that general question users are not really users at all. Their utilization is an alternative to Google.
Among the risks people saw, 43% said AI would reduce person-to-person communication. Another 37% were concerned about “Risk of job loss for your children/future generations.”
There is really nothing unexpected in the results. For the most part, it just confirms perceptions that are already in place. One is that Gemini is the leader in the industry in terms of which product people favor.