Special Report

10 Cars Americans Don't Want to Buy

7. FIAT 500L
> Days in inventory: 140.1
> 2014 unit sales: 12,413
> MSRP: $19,195

Fiat Chrysler (NASDAQ: FCAU) sold 12,413 500L models in 2014, a sizable 30% of its total unit sales that year. The 500L was not especially popular, spending an average of nearly five months on the lot before it was sold. The Fiat 500L is one of the best-selling cars in Europe, but it has not caught on nearly as well in the U.S. market. Fiat’s unit sales increased 15.5% from the middle of 2013 through the middle of last year, one of the larger growth rates reviewed. While the 500L is relatively inexpensive with an MSRP of less than $20,000, quality concerns may partly explain the car’s especially long days to turn. In J.D. Power’s Vehicle Dependability Study, more than 200 problems or complaints were reported per 100 Fiat vehicles, the highest number compared with other carmakers reviewed. In addition, the 500L is larger than a compact car but not quite a utility vehicle. Fleming observed the position of the model between traditional segments may also have hurt its chances at the dealership.

6. Cadillac XTS
> Days in inventory: 144.6
> 2014 unit sales: 24,335
> MSRP: $44,660

Cadillac’s CT6 was unveiled at this year’s New York Auto Show. The large sedan is meant to eventually replace the XTS, which is now scheduled to be discontinued in 2019. Because the two cars are similar, consumers who would have purchased an XTS last year may have opted to wait for the arrival of the CT6. While Cadillac sold 24,335 XTS models last year — a significant portion of its total U.S. unit sales — the model spent nearly five months on the lot before it was sold. Cadillac’s parent GM still dominates the U.S. auto market with a 16.2% market share as of March. However, with floundering Cadillac sales and slow-selling models are weighing on the manufacturer’s ability to maintain its leading position.

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5. Buick Verano
> Days in inventory: 144.7
> 2014 unit sales: 43,743
> MSRP: $23,380

Introduced in 2012, the Buick Verano’s design is based on the less expensive Chevy Cruz. Like several cars spending the most time on dealers’ lots, the Verano is a more expensive entry-level compact luxury sedan. While slow-selling models tend to have relatively low unit sales, Buick sold 43,743 Veranos in 2014, more than any other slow-selling model. According to Fleming, Verano’s high number of days to turn may be acceptable for Buick, as the automaker posted substantial profits from Verano sales. Like Cadillac, the Buick brand is operated by GM, which dominates the U.S. auto market. But while Cadillac’s U.S. market share decreased slightly last year, Buick’s increased.

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