Technology
While Apple Pay is booming, 88% of its users are overseas
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From a note to Loup Ventures subscribers posted Tuesday:
Apple Pay adoption continues to climb (launched in 2014), but more importantly, it represents another sticky feature that makes users more likely to remain loyal to Apple products.
While Apple Pay likely won’t have a measurable impact on Services revenue growth, the model, enabled by Apple’s treatment of user privacy, lays the groundwork for handling other sensitive data and bringing ease of use to areas like healthcare.
My take: In other words, with each ka-ching, Apple collects what Ben Thompson might call a strategy credit. See: Why Apple’s heart isn’t in HomePod.
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