Maybe Splits Do Matter: At $600, Apple Now at 18-Month High!

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By Jon C. Ogg Updated Published

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If you think that stock splits and stock buybacks do not matter to investors, take a look at Apple Inc. (NASDAQ: AAPL) for its new stock handle. The is a “six” there, meaning it is a $600 stock again. That is the first time Apple has been a $600 stock since November 1, 2012. Maybe the love is for the coming iPhone 6 … or the wearable “something” device … or maybe it is just the action of the split and buyback.

Apple’s expanded buyback was a benefit, but the split of seven for one was with the acknowledgement from CEO Tim Cook that the stock was undervalued and under appreciated.

The stock jumped from $524.75 to $567.77 the day after the split was first announced. Since that date, Apple shares have traded lower on only two days of the eight trading days.

If you trust Jeff Gundlach, he has said that Apple’s real value may not be much higher than $600 after the run it has seen. It is back at a 18-month high as well, and the consensus price target from Thomson Reuters is now up at only $623.78. That leaves less than 4% before the mean analyst price target has been surpassed, and Apple is up more than 50% from its 52-week lows.

ALSO READ: The Next Big Stock Splits After Apple

Apple shares rose 1.4% to $600.96 on Monday, just four cents shy of its 52-week high. Maybe those other companies will want to consider splitting their shares as we have suggested.

Photo of Jon C. Ogg
About the Author Jon C. Ogg →

Jon Ogg has been a financial news analyst since 1997. Mr. Ogg set up one of the first audio squawk box services for traders called TTN, which he sold in 2003. He has previously worked as a licensed broker to some of the top U.S. and E.U. financial institutions, managed capital, and has raised private capital at the seed and venture stage. He has lived in Copenhagen, Denmark, as well as New York and Chicago, and he now lives in Houston, Texas. Jon received a Bachelor of Business Administration in finance at University of Houston in 1992. www.247wallst.com.

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