Three years of the coffee war left a $7,971 gap: $10,000 in Dutch Bros is worth $19,115 today, while the same money in Starbucks inched to $11,144. Scale bought loyalty while returns lagged.
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Starbucks :
SBUX
SBUX
Stock Data
$105.58
$0.42 (0.40%)
Asset Type
Common Stock
Exchange
NASDAQ
Currency
USD
Country
USA
Sector
CONSUMER CYCLICAL
Industry
RESTAURANTS
Starbucks Corp is a global coffee giant, known for its signature roasts, light bites, and inviting cafes. From its humble beginnings in 1971 in Seattle, it has grown into a household name, offering a wide range of coffee and tea beverages, alongside an assortment of food items like pastries and sandwiches. Starbucks doesn't just operate its own cafes; it also sells products through licensed stores and various retail channels. Its brands include Teavana and Seattleās Best Coffee, making it a key player in the coffee industry worldwide.
Latest Activity
Q3 2026
EPS
$0.85
est $0.65+30.8%
Revenue
$9.32B
est $9.12B+2.2%
CEO Brian Niccol's turnaround strategy is working: Starbucks crushed earnings with a 31% EPS beat and raised full-year guidance on the back of 7.9% global comparable store sales growth, even as reported revenue declined due to the China divestiture structural shift.
9stocks hit new 52-week highs this week
- AAPLApple$333.74+5.5%
- MNSTMonster Beverage$97.5+2.4%
- NETCloudflare$277.66+2.2%
- FTNTFortinet$161.61+1.9%
- SBUXStarbucks$105.49+1.5%
- ANETArista Networks$168.61+1.2%
- KOCoca-Cola$81.56+0.9%
- SSentinelOne$19.57+0.7%
- PANWPalo Alto Networks$358.68+0.3%
Nine stocks hit 52-week highs this week, with Apple climbing 5.54% above its prior peak and Starbucks breaking through despite consumer headwinds.
New 52-week high$107.34+0.5% vs prior high Ā· 2026-05-15
Starbucks climbs to a fresh 52-week peak of $107.34, signaling investor conviction in consumer staples despite volatile macro crosscurrents.
Cramer flags the domino effect risk for enterprise software vendors if a major corporation successfully replaces costly legacy systems with AI solutions.
Starbucks' stock going nuts because it might cut out Microsoft and IBM... Brutal to think about how many companies might switch from current programs to ai--especially after companies see how much a stock climbs if a company can figure out how not to rely on expensive programs.
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