XRP Price Prediction: Analyst Says XRP Could Hit $15

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By Sam Daodu Published

Quick Read

  • Marks mirrors XRP's 2017 pattern against the current breakout structure to project a $15 target, noting that the 2017 pattern produced a 2,872% gain.

  • At $15, XRP's market cap would hit $937 billion, which is nearly three-quarters of Bitcoin's entire market cap today.

  • A move to its $3.84 all-time high represents a 250% gain from current prices, but even that depends on the CLARITY Act clearing 60 Senate votes.

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XRP Price Prediction: Analyst Says XRP Could Hit $15

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XRP (CRYPTO:XRP) has stayed pinned near $1 since dropping below $1.20 in the first week of June. The cryptocurrency’s price is nowhere near what investors had hoped for heading into this year, since many believed it would have skyrocketed as Ripple keeps winning institutional deals and expanding its payment network.

Most price calls now center on whether XRP can ever top the $3.84 record it set more than eight years ago. However, an analyst named Javon Marks predicts XRP could reach $15, which is about fourteen times its current price.

Who Is Javon Marks?

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Marks is a technical analyst who publishes chart work on X, and he works on multi-year timeframes rather than the daily support and resistance levels most XRP traders follow.

He made the call that got him noticed in January 2024, when XRP traded around $0.56. The coin had gone nowhere since its 2021 peak and Ripple was still fighting the SEC lawsuit, so almost nobody was calling for a major move, but Marks projected $2.47, which was a fourfold gain.

XRP stayed flat for another ten months before breaking out in November 2024, running straight through his target and reaching $3.65 by July 2025. His prediction was early and turned out to be accurate, which is why the call still gets cited. 

Marks first made the $15 call in February, when he published it after XRP fell from above $1.90 in late January to $1.15 on February 5, and he repeated it again on July 24 with the price down near $1.10.

Why Javon Marks Predicts XRP Could Hit $15

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The chart Marks reads starts in 2017, when XRP climbed from under a cent to above $3. It then spent nearly seven years grinding lower, making lower highs and lower lows inside a triangle that began forming in January 2018.

XRP broke out of that triangle in November 2024, running from $0.50 to above $2 in a matter of weeks before carrying on to $3.65 the following July.

That breakout is where the target comes from. Marks matches the current setup against the 2017 one, on the reasoning that a market which absorbs years of selling inside a triangle carries the same force coming out as it had going in. The 2017 pattern produced a gain of roughly 2,872%, and applying that same percentage to the $0.50 breakout point reaches close to $15.

XRP has fallen a long way since that breakout, which would normally kill a bullish pattern. However, a descending trendline had capped XRP all the way from that 2018 peak until the 2025 advance finally broke above it, and XRP’s slide to $1.15 on February 5 touched the same line from above before bouncing. 

Marks reads it differently, treating the pullback as part of the structure and pointing back to 2017, when XRP broke out, plunged, and completed the rest of the move afterwards.

Is $15 Realistic for XRP?

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XRP has had massive runs before, climbing from $0.17 in January 2021 to $1.96 that April, which was a gain of about 1,050%. It rose another 630% from $0.50 at the November 2024 breakout to $3.65 last July. Marks’ $15 forecast is about a 1,260% run from today’s $1.10 price, which is more than either of those runs delivered.

However, XRP starts from a far bigger base this time. Its market cap peaked near $215 billion last July, the highest it has ever been, and at $15, the roughly 62.5 billion XRP in circulation would be worth about $937 billion.

Bitcoin’s entire market cap is about $1.28 trillion today, and every crypto asset combined comes to $2.27 trillion. XRP at $15 would be worth nearly three-quarters of Bitcoin, and more than 40% of the whole crypto market. XRP is worth about $69 billion today, so reaching $15 would require roughly $870 billion of new money flowing into the coin.

What Could XRP Realistically Reach?

XRP came within 5% of its ATH last July, reaching $3.65 against the $3.84 it set in 2018. Scaling that all-time high would be a 250% move from today’s $1.10 price and lift XRP’s market cap to roughly $240 billion, which is about a quarter of the $937 billion it would be at a $15 price.

That said, XRP climbing anywhere near those levels depends on the CLARITY Act. The bill would write XRP’s status as a digital commodity into federal law, replacing the joint interpretive guidance the SEC and CFTC issued in March that any future administration could withdraw. Institutions have stayed out partly because that protection is temporary.

However, its chances look slim. The bill needs 60 votes, so at least seven Democrats have to back it, and Democrats said the Republican text fell short when it was released on July 22, including both who had voted the bill out of committee.

XRP more than tripling from $1.10 to $3.84 would be a strong year by any measure, and even that depends on the crypto market structure bill.

Contact [email protected] for any questions or corrections.

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About the Author Sam Daodu →

Sam Daodu is a crypto analyst who's spent nearly a decade making blockchain understandable—no easy task when most whitepapers read like fever dreams. He writes for 24/7 Wall St., covering Bitcoin, altcoins, and crypto market analysis for investors. Before crypto, he was a tech writer (back when explaining "the cloud" was peak innovation). Since 2018, he's written for CoinTelegraph, Yahoo Finance, The Block, Cryptonews, Zypto, Rain, and more—basically anywhere people want crypto news without the headache. Sam runs MacLabs Marketing, a content agency for crypto brands tired of sounding like AI wrote their website. He also publishes free crypto education on his site for Web3 enthusiasts who think "gas fees" is a typo. When he's not writing or staring at charts, Sam's either: - Watching anime (currently convinced One Piece has better tokenomics than most altcoins) - At the gym sculpting himself into a Greek god - Listening to the music your mum warned you only bad boys listen to Connect: LinkedIn | Email | MacLabs Marketing

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