Eight Brands That Wasted the Most on the Super Bowl
A 30-second ad spot in this year’s Super Bowl costs an average of $3.5 million. That’s an 84% increase from 10 years ago and the highest amount advertisers have ever had to…
A 30-second ad spot in this year’s Super Bowl costs an average of $3.5 million. That’s an 84% increase from 10 years ago and the highest amount advertisers have ever had to…
Just because certain products have a low price tag does not mean they cannot sell for billions of dollars. In fact, some of the cheapest products make the most money for their…
The US Food and Drug Administration said today that five samples of Brazilian orange juice and six samples from Canada tested positive for the banned fungicide carbendazim. The agency did not release…
The US Food and Drug Administration (FDA) has found no traces of an illegal-in-the-US fungicide in orange juice imports. Results of 19 tests have so far revealed none of the carbendazim fungicide.…
Brand consultancy Interbrand has issued its latest report on brand value, and while the top five did not change, a gap is opening between the fourth and fifth place finishers. The largest…
Olympus may partner with Samsung. (Reuters) RBS cuts 3,500 investment bank jobs. (Reuters) RealtyTrac reports that foreclosures reached a four-year low in 2011. (Reuters) International Monetary Fund senior executive Lipton sees no…
The US Food and Drug Administration has halted all imports of orange juice into the US pending final test results on imported juice from Brazil due later this week. If more than…
Cold weather in Florida and the discovery of an unapproved fungicide in imports from Brazil have sent the price of orange juice up more than 25% in the past few days. The…
The Coca-Cola Co. (NYSE: KO) and Swiss-based Nestle S.A. have participated in a 50-50 joint venture called Beverage Partners Worldwide (BPW) for the past decade to sell tea products in North America,…
The primary reason, it is often argued, that China is an important market for many large U.S. companies is that its population has doubled since the early 1960s. But the whole picture…
Throughout December we have been giving updates on dividends that will rise in the coming days and weeks from the 30 Dow Jones Industrial Average stocks. Many have already come true and…
The poisoning of a child in China who drank a Cola-Cola (NYSE: KO) yogurt product may have been intentional. Since the incident appears to be isolated, Coke will probably not have to…
Dividends are still rising and equity and income investors should expect more of the same for 2012. The Walt Disney Company (NYSE: DIS) joined in on the dividend hike brigade with another dividend…
Stocks got off on a positive note this morning, but resisted the temptation to climb based on a positive reading of the leading econonmic indicators and higher estimates of US GDP growth…
The soda industry has a problem. Some of the industry’s largest selling and most famous brands have lost well over a third of their sales in the last decade. When those brands…