On Holding AG Class A

On Holding AG develops and distributes innovative premium performance sports products, including shoes, apparel, and accessories, under the On brand. Founded in the Swiss Alps in 2010, the company sells its products in more than 90 countries through two primary sales channels: Wholesale, involving sales to retail partners and international distributors, and Direct-to-Consumer, encompassing its e-commerce platform and a growing network of owned retail stores (currently 31+ locations including recent openings in São Paulo and Copenhagen). The company's award-winning CloudTec and LightSpray technologies anchor its product innovation. On trades on the New York Stock Exchange under the ticker ONON and reports under IFRS. Effective January 1, 2026, the company changed the functional currency of its parent and main trading entity from CHF to USD, while retaining CHF as its presentation currency. On operates as a single-brand consumer products business with a single reportable segment, with subsidiaries across the Americas, Europe, and Asia-Pacific including operations in the US, Brazil, Germany, Italy, Japan, Korea, Australia, Canada, Kenya, China, UK, Vietnam, Indonesia, Taiwan, Macau, and Mexico. Key product verticals include Performance Running, Performance All Day, Performance Outdoor, Performance Training, and Performance Tennis. Global brand awareness has reached 30%, with consumers under 34 representing over one-third of the customer base. Updated Aug 11, 2026