Headquartered in Corona, CA·Fiscal year ends December·NASDAQ: MNST·monsterbevcorp.com
About Monster Beverage
Monster Beverage Corporation is a holding company that develops and markets energy drinks through its consolidated subsidiaries. The company operates primarily through four segments: Monster Energy Drinks (its flagship segment including Monster Energy, Reign Total Body Fuel, Bang Energy, Storm, Reign Storm, and FLRT brands), Strategic Brands (energy drink brands acquired from The Coca-Cola Company plus affordable brands Predator and Fury), Alcohol Brands (craft beers, flavored malt beverages, and hard seltzers), and Other (products sold by subsidiary American Fruits and Flavors to third parties). The company has an extensive commercial relationship with The Coca-Cola Company for bottling and distribution. Monster sells its products in approximately 46% domestic and 54% international markets, with a rapidly growing international presence spanning EMEA, Asia Pacific, and Latin America. The company's portfolio includes over 30 energy drink brands targeting various consumer segments from performance athletes to wellness-oriented consumers. Updated
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