The Kohl’s Recesson
Kohl's, McDonald's, and Walmart are all flashing the same warning sign, and it points to a crisis already swallowing half the country before most economists will admit it exists.
Half of Americans live paycheck to paycheck.
Low-end retailer Kohl’s (NYSE: KSS | KSS Price Prediction) announced good earnings. Comparable store sales and revenue each dropped less than 1%. That put revenue at $3.3 billion for the most recent quarter. EPS was slightly off at $1.34. The company lifted guidance. Kohl’s got $150 million from tariff refunds.
The trouble at Kohl’s and many other retailers could spread across the economy. It showed up in McDonald’s (NYSE: MCD) earnings and in Walmart’s (NYSE: WMT) as well. The low-income consumer is limping. Much of this is due to gas prices. But it goes deeper. Inflation isn’t gone and, in many cases, wages aren’t keeping up.
They call the problem a K-shaped recovery. The problem is that upper-income people with money to spend cannot carry the entire US economy. If the lower- and middle-income parts buckle enough, GDP suffers. Most of it is based on consumer spending.
Gas is not the only thing that will drag consumers down. Diesel prices are up over 40% year over year. That price gets passed on to companies that rely on trucks for freight. Trucks deliver about 70% of the freight shipped in the US. Blame the blockade of the Strait of Hormuz.
And blame the blockage for rising agricultural prices. Part of what transits the Strait is urea and ammonia, which are used to make nitrogen fertilizer. Farmer products become more expensive. That is also passed along to the consumer. Add all these up, and the consumer is in trouble, and that trouble will get worse.
Add McDonald’s and Kohl’s and Walmart together. A recession is already underway in the low-income part of the US economy.
Half of Americans live paycheck to paycheck.
Contact [email protected] for any questions or corrections.



