In the world of credit cards, it won’t come as any surprise to learn that you have absolutely no shortage of options to choose from. Between cash-back and travel cards, there is a large mix of options available for individuals and families who want something different.
Of course, with so many options available to choose from, it can make things a little more challenging, especially if you are looking for your first credit card or trying to find one that’s better than what you currently have.
The good news is that looking at the most searched credit cards of 2025 can help you narrow down your choices and make a fast selection.
20. Fidelity Visa
- Top query Google Score: 29/100
Don’t let the low Google score of the Fidelity Visa fool you, as this card is wildly popular among Fidelity investment holders. However, the 2% cash back on all purchases is really only good if you already invest with Fidelity and have an account there you can transfer your rewards to.
19. Chase Freedom Flex
- Top query Google Score: 30/100
Rotating monthly categories that earn 5% cash back bonuses is the biggest reason why the Chase Freedom Flex card is so successful. A $200 sign-up bonus doesn’t hurt, nor does 3% cash back on dining at restaurants and drugstore purchases.
18. U.S. Bank Cash+ Visa Signature
- Top query Google Score: 36/100
With a 5% cash-back reward on your first $2,000 in purchases, plus 2% cash-back on one everyday category, the U.S. Bank Cash+ Visa Signature card is growing in popularity. The 1% flat-rate on all other purchases will need to increase if this card wants to grow.
17. Wells Fargo Reflect
- Top query Google Score: 45/100
Offering a 0% intro APR for 21 months has helped the Wells Fargo Reflect card jump in popularity in 2025. It also doesn’t hurt that it adds up to $600 of cell phone protection. However, it’s also one of the only non-cash-back or travel cards that is seeing popularity these days against a sea of choices in either category.
16. Amazon Prime Visa
- Top query Google Score: 46/100
For the tens of millions of Amazon Prime shoppers out there, having the Chase Amazon Prime Visa is a fantastic way to earn cash back. With a Prime subscription, you get 5% cash back on every Amazon.com purchase as well as 5% cash back at every Whole Foods. Plus, you get 2% with every gas station and restaurant purchase you make all year.
15. Bank of America Customized Cash
- Top query Google Score: 47/100
In your first year of using the Bank of America Customized Cash card, you can earn 6% cash back in any category of your choice. You then 3% and 2% cash back bonuses every year, depending on the category, including a category of your own choice for the larger benefit.
14. Capital One Savor
- Top query Google Score: 48/100
Offering 5% cash back on hotel purchases through the Capital One Savor card has made it a popular option in 2025. The same can be said for the 3% cash back benefit at all grocery stores, as well as the same amount earned on entertainment and popular streaming services.
13. American Express Platinum Card
- Top query Google Score: 50/100
Although the American Express Platinum Card has a $695 annual fee, it’s still wildly popular among those who love to travel. The good news is that the number of perks and the benefits the card offers, like $200 in Uber savings, a Clear membership, and $200 in prepaid hotel bookings, helps offset the cost of the annual fee.
12. Citi Double Cash
- Top query Google Score: 52/100
A unique choice in 2025 in the cash-back category, the Citi Double Cash card offers you 1% cash back on every purchase you make and another 1% in cash-back earnings after you pay off the balance. Thankfully, there are no earning caps, so you can keep earning 2% as long as you pay off the card.
11. Blue Cash Preferred
- Top query Google Score: 60/100
Arguably the best credit card out there for grocery shopping, the American Express Blue Cash Preferred earns 6% cash back on every grocery trip. This is on top of the 6% you’ll earn on all of your favorite streaming subscriptions, making this card very popular.
10. U.S. Bank Altitude Connect
- Top query Google Score: 62/100
In the absence of the Altitude Reserve, the US Bank Altitude Connect is the next best thing. Earning 4x points on travel, gas stations, and dining, you have plenty of ways to rack up rewards. There are also plenty of online cash back deals from your favorite retailers.
9. Capital One Quicksilver
- Top query Google Score: 63/100
With 1.5% flat-rate unlimited cash-back earnings, the Capital One Quicksilver card has long been an industry favorite. Add in the option of earning 5% cash back on any travel booked through Capital One Travel, and it’s easy to see why this card has long been so popular.
8. Apple Card
- Top query Google Score: 69/100
Jumping up in search score over 2024, the Apple Card is showing plenty of promise, even as Apple shops it around for a new bank. Rumored to have over 12 million users, the Apple Card offers plenty of unique and random cash back perks from Apple, while also giving 3% cash back at select merchants and 2% cash back on all purchases using Apple Pay.
7. Wells Fargo Active Cash
- Top query Google Score: 70/100
At this point, the Wells Fargo Active Cash card might just be the most popular 2% flat-rate credit card on the market today. Earning 2% back on every purchase makes this card a no-brainer, as you don’t have to think about rotating categories or bonuses.
6. American Express Blue Cash Everyday
- Top query Google Score: 70/100
A standout choice in 2024 is carrying over in 2025 as well with the American Express Blue Cash Everyday card. This card has gained popularity quickly thanks to 3% cash back on all grocery, gas, and online retail purchases. It doesn’t hurt that you can use your rewards on Amazon or that it adds a streaming credit for Disney or Hulu as a bonus.
5. Chase Sapphire Preferred
- Top query Google Score: 95/100
Earning 75,000 bonus points in the first 3 months, you also get 3x points on dining and 5x points when you use the Chase Sapphire Preferred. Chase also gives you 3x points on all online grocery purchases, plus a $50 statement credit every year for a hotel stay.
4. Capital One Venture X
- Top query Google Score: 96/100
The most searched credit card in the Capital One portfolio, the Venture X card is another hugely popular travel favorite. It doesn’t hurt that Capital One offers an annual $300 travel credit or TSA PreCheck credit. What gets customers really excited about using this card for the future is the 10x miles on hotels and rental cars booked through Capital One Travel*.
3. Discover it
- Top query Google Score: 97/100
Discover’s most popular and well-known card, the Discover it card, is a top choice for anyone who loves the idea of rotating 5% cash back bonuses in select categories. You still get 1% on all other purchases, but it’s hard to ignore 5% cash back at groceries, restaurants, and gas station,s depending on the quarter.
2. Chase Sapphire Reserve
- Top query Google Score: 97/100
One of the most sought-after credit cards for travelers, the Chase Sapphire Reserve needs no introduction. With 4x points on flights and hotels, 3x points on dining, and over $1,200 in annual travel value, there is absolutely something for everyone to love about this premium card.
1. Chase Freedom Unlimited
- Top query Google Score: 100/100
Unsurprisingly, the most searched credit card of 2025 (so far), there is something about this card that people eat up. A $200 sign-up bonus doesn’t hurt, but 1.5% cash-back on all purchases makes it attractive, while an additional 3% on dining and drugstores can help you earn even more.
*Editor’s note: A prior version of this article stated that the Venture X card earned “10x miles on all Capital One travel” and was updated on 9/11/2025 to read “10x miles on hotels and rental cars booked through Capital One Travel” for additional clarification.
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