Headquartered in Milwaukee, WI Fiscal year ends December NYSE: HOG harley-davidson.com
Harley-Davidson, Inc. is the parent company of Harley-Davidson Motor Company (HDMC), which designs, manufactures, and sells heavyweight motorcycles, parts & accessories, and riding apparel & licensing globally. The company operates through three reportable segments: HDMC, which produces motorcycles across Grand American Touring, Cruiser, Sport and Lightweight, and Adventure Touring categories; Harley-Davidson Financial Services (HDFS), which provides retail and wholesale financing, insurance, and related programs to dealers and riders; and LiveWire, the company's electric motorcycle subsidiary that also sells STACYC electric balance bikes. Harley-Davidson distributes its motorcycles through an independent dealer network across North America, EMEA, Asia Pacific, and Latin America. The company is executing a strategic plan called 'Back to the Bricks' focused on strengthening its core motorcycle business, managing dealer inventory levels, and improving profitability. HDFS is transitioning to a capital-light model following the sale of loan assets, while LiveWire Group, Inc. operates as a separately listed public company in which Harley-Davidson holds a controlling interest. Updated
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Monday's top analyst upgrades and downgrades included Activision Blizzard, Alphabet, Blackstone, Carvana, Discover Financial Services, Harley-Davidson, Knight-Swift Transportation, Live Nation Entertainment, McDonald's, Microsoft, SL Green Realty, Sunnova Energy and Texas Instruments.
Wednesday's top analyst upgrades and downgrades included Alphabet, Danaher, Emerson Electric, Foot Locker, GoDaddy, Harley-Davidson, Meta Platforms, New York Community Bancorp, Nvidia, Prologis, Rio Tinto, Simon Property and Vornado Realty Trust.
Thursday's top analyst upgrades and downgrades included Azul, Charles Schwab, Comerica, Darden Restaurants, Harley-Davidson, KeyCorp, Meta Platforms, Microsoft, Netflix and Truist Financial.
Harley-Davidson, Inc. is the parent company of Harley-Davidson Motor Company (HDMC), which designs, manufactures, and sells heavyweight motorcycles, parts & accessories, and riding apparel & licensing globally.
The Wall Street consensus 12-month price target for HOG is $27.90. HOG price prediction →
