After 19 Years: Google Will Get Its Ultimate Revenge on Apple

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By Joel South Published

Quick Read

  • Google (GOOGL) is spending $175-185 billion on AI infrastructure in 2026 while Apple spent $12.7 billion on capex last year, reversing 19 years of Apple’s user-ownership advantage.

  • Apple’s next iPhone intelligence features will run on Google’s Gemini, meaning Cupertino loses pricing power over capabilities shipped to billions of users.

  • Google’s Q1 revenue hit $109.9 billion with Cloud growing 63%, while Apple’s $111.2 billion top line masks dependency: no AI engagement metrics disclosed.

  • WWDC in June becomes the inflection point: if Siri relies heavily on Gemini without proprietary gains, Apple’s vendor-dependency thesis hardens.

  • The analyst who called NVIDIA in 2010 just named his top 10 stocks and Apple wasn't one of them. Get them here FREE.

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After 19 Years: Google Will Get Its Ultimate Revenge on Apple

© 2010 Getty Images / Getty Images News via Getty Images

In January 2007, Steve Jobs walked onstage at Macworld and detonated the mobile strategy of Alphabet (NASDAQ:GOOGL | GOOGL Price Prediction). Google had been building a BlackBerry clone. Within months, Andy Rubin’s team scrapped it and rebuilt Android around touch. For 19 years since, Apple has held the high ground in that rivalry. Google paid roughly $20 billion a year to remain the default search engine on iOS, an arrangement disclosed during the Department of Justice antitrust trial that single-handedly underwrites a meaningful slice of Apple’s services profit. Money flowed one way. Apple owned the user. Google rented access.

That arrangement is quietly inverting, and the Q1 numbers make the inflection impossible to ignore.

The capital gap is now a canyon

Alphabet just guided 2026 capital expenditures of $175 billion to $185 billion, almost entirely for AI infrastructure. Apple (NASDAQ:AAPL) spent roughly $12.7 billion on capex in its last fiscal year. Tim Cook’s vaunted capital discipline, the same discipline that pumped $90.7 billion into buybacks during fiscal 2025, is the discipline that left Cupertino without a data center footprint capable of training a frontier model.

Google’s Q1 FY2026 showed what owning the rails looks like. Revenue hit $109.9 billion, up 22% year over year. Google Cloud grew 63% to $20.03 billion, with backlog nearly doubling quarter on quarter to over $460 billion. Sundar Pichai disclosed Gemini is now “processing more than 16 billion tokens per minute via direct API use by our customers, up 60% from last quarter.” The Gemini app has over 750 million monthly active users.

Apple’s Q2 FY2026 was strong on its own terms — $111.2 billion in revenue, an all-time services record of $30.98 billion, an eighth consecutive EPS beat. Cook leaned on hardware and services. He did not disclose a single AI engagement metric comparable to Google’s.

The dependency tightens

This is where the revenge frame stops being rhetorical. Wedbush’s Dan Ives, raising his Apple target to $400 from $350, openly assumes Google’s Gemini and OpenAI’s ChatGPT will be integrated into Apple’s ecosystem when iOS 27 ships at WWDC in June. Translation: the next decade of iPhone intelligence will run, in part, on Google rails. Every Apple Intelligence feature delivered through Gemini is a feature Apple cannot price, throttle, or differentiate without Mountain View’s permission. Bloomberg reported on May 12 that Google was unveiling new Android AI features “weeks before Apple is expected to reveal its own major upgrades to iOS and Siri.” The timing was not an accident.

The market is starting to price it. Google is up 29% year to date and 153% over one year. Apple is up 10% year to date. Apple still carries the larger market cap at $4.37 trillion versus Google’s $2.32 trillion, but it trades at a P/E of 39 against Google’s 17.74. Polymarket traders now assign Google a 64% probability of holding the #1 AI model on the Chatbot Arena leaderboard by year end, the highest of any company tracked.

What to watch

The signal arrives at WWDC in June. If Apple’s Siri revamp leans heavily on Gemini and Apple cannot articulate proprietary on-device model gains, the vendor-dependency thesis hardens. Watch two numbers in the next four quarters: Apple’s capex line (does Cook finally break discipline and build) and Google Cloud’s backlog (does Apple itself appear, even indirectly, as a customer). The cash from the search default still flows from Mountain View to Cupertino. The leverage no longer does.

Photo of Joel South
About the Author Joel South →

Joel South covers large-cap stocks, dividend investing, and major market trends, with a focus on earnings analysis, valuation, and turning complex data into actionable insights for investors.

He brings more than 15 years of experience as an investor and financial journalist, including 12 years at The Motley Fool, where he served as an investment analyst, Bureau Chief, and later led the Fool.com investing news desk. He has also co-hosted an investing podcast and appeared across TV and radio discussing market trends.

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