Amazon Readies For Cyber Money With 50% Off Some Items

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As Thanksgiving Day, Black Friday, and Thanksgiving Saturday and Sunday draw to a close, the online retail world has begun Cyber Monday sales. Cyber Monday is traditionally the day on which e-commerce sites get their greatest single day’s revenue. Amazon has set a number of deals to make sure it holds the huge lead it has in online retail. Some of its Cyber Monday deals cuts prices as much as 50%.

The discounts are so large in cases, they may be hard on competitors which have to match prices to gain customers. Amazon has been known to work on small margins to pick up market share.

Some examples of the Cyber Monday deals it is pushing hardest:

Adidas is the hottest athletic apparel company recently as it has take market share from Nike and Under Armour. Amazon offers 50% off some Adidas items. The best deals in terms of savings:

adidas Neo Women’s Cloudfoam Advantage W Fashion Sneaker, price reduced to $36.50 from $65.00

adidas Originals Women’s Trefoil Hoodie, price reduced to $44.99 from $70.00

adidas Originals Kids’ Pro Model J Sneaker, price reduced to $39.99 from $80.00

adidas Originals Men’s Adidas Skateboarding Blackbird Sweatpants, price reduced to $40.99 from $60.00

Amazon also has price cuts on several best selling games, some cut by a third from retail price:

Exploding Kittens: A Card Game About Kittens and Explosions and Sometimes Goats, reduced to $14.99 from $20.00

Joking Hazard, reduced to $18.75 from $25.00

Bears vs Babies: A Card Game From the Creators of Exploding Kittens, reduced to $20.99 from $30.00

Some deals on kitchen gear are over 50% off or better:

T-fal Ultimate Hard Anodized Scratch Resistant Titanium Nonstick Thermo-Spot Heat Indicator Anti-Warp Base Dishwasher Safe Oven Safe PFOA Free Cookware Set, 14-Piece, Gray, with its price cut 58% to $104.93.

T-fal Polished Pressure Canner and Cooker with 2 Racks and 3-PSI Settings Cookware, 22-Quart, Silver, its price cut 62% to $48.99.

T-fal Triple Basket Deep Fryer with Stainless Steel Removable Pot and Professional Heating Element, 4-Liter, Stainless Steel, its price cut 65% to $34.99.

T-fal Specialty Total Nonstick Dishwasher Safe Oven Safe Stockpot Cookware, 8-Quart, Black, its price cut 72% to $17

Amazon also has sharp discounts on luggage:

Samsonite Wheeled Underseater Small, down 52% to $47.99.

Kenneth Cole Reaction Out Of Bounds 28 Inch 4-Wheel Upright Luggage, down from $74.99 to $52.49.

Lodis Audrey Rfid Brera Briefcase Shoulder Bag, down from $276.44 to $229.60

Stephen Joseph Pop Up Umbrella, down from $15.90 to $12.72.

Amazon is also offering sharp discounts on its own products.

The Echo Dot is available for $29.99 down from $49.99

The Fire TV Stick with Alexa Voice Remote, down from $39.99 to $24.99

Its Fire 7 Tablet with Alexa, 7″ Display, 8 GB, Black for $29.99 down from $49.99

The sales are likely to draw customers on what may be the most competitive day for e-commerce companies as well as they day when their revenue peaks