6 Most Important Things in Business Today

Yahoo scans data of its email users. According to The Wall Street Journal:

The U.S. tech industry has largely declared it is off limits to scan emails for information to sell to advertisers. Yahoo still sees the practice as a potential gold mine.

Yahoo’s owner, the Oath unit of Verizon Communications Inc., has been pitching a service to advertisers that analyzes more than 200 million Yahoo Mail inboxes and the rich user data they contain, searching for clues about what products those users might buy, said people who have attended Oath’s presentations as well as current and former employees of the company.

Car company Aston Martin will go public. According to The Wall Street Journal:

Aston Martin, the maker of the famed sports car favored by secret agent 007, is expected to announce as early as Wednesday plans for a stock-market listing later this year that would value the company at more than $6 billion, according to people familiar with the matter.

The iconic British sports-car brand intends to list about £1 billion ($1.29 billion) of shares on the London Stock Exchange, the people said.

BuzzFeed will launch a review site. According to The Wall Street Journal:

BuzzFeed has launched a new product-review site that recommends products to consumers, with the company getting a slice of revenue from online purchases.

The new venture, BuzzFeed Reviews, went live recently though the company has not formally announced it. It publishes reviews of multiple products in the same category at various price points to give consumers a variety of choices.

Canada has started new trade negotiations with the United States. According to The New York Times:

A day after President Trump threatened to exclude Canada from a revised North American Free Trade Agreement, top Canadian officials raced to Washington and said they were moving “full steam ahead” to try to reach a compromise that could save the trilateral pact.

“This is a really big deal,” Chrystia Freeland, Canada’s foreign minister, said on Tuesday after meeting with the United States trade representative. “We are encouraged by the progress that the U.S. and Mexico have made, particularly on cars and labor,” she said, adding that those concessions were “going to be valuable for workers in Canada and the United States.”

Worldwide gun deaths reached a quarter of a million in 2016. According to the AP:

Gun deaths worldwide total about 250,000 yearly and the United States is among just six countries that make up half of those fatalities, a study found.

The results from one of the most comprehensive analyses of firearm deaths reveal “a major public health problem for humanity,” according to an editorial published with the study Tuesday in the Journal of the American Medical Association.

The former CEO of Barnes & Noble Inc. (NYSE: BKS) has sued the company after he was forced to leave. According to CNNMoney:

The former CEO of Barnes & Noble is suing the bookseller over his firing last month.

Demos Parneros filed a lawsuit against the company in federal court Tuesday. He says in the complaint that Barnes & Noble fired him without cause and “irrevocably damaged” his reputation.

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