Whole Foods Bans Red-Rated Fish (WFM)
Whole Foods Market (NASDAQ: WFM) has always tried to be the most ecologically friendly grocer of all the big chains. Now it is taking steps to go further into protecting fish by eliminating fish sales of a few fish that…
Whole Foods Market (NASDAQ: WFM) has always tried to be the most ecologically friendly grocer of all the big chains. Now it is taking steps to go further into protecting fish by eliminating fish sales of a few fish that are classified as “red-rated wild-caught fish” in its seafood departments. The news is said to make Whole Foods Market the first national grocer to stop selling red-rated seafood, which is a fish species suffering from overfishing or that current fishing methods harm other marine life or habitats.
As of April 22, 2012 Atlantic halibut, grey sole, skate, and others will no longer be available. The company has noted that some stores have already eliminated these species from their cases and for years it has not sold other species with sustainability concerns such as orange roughy and bluefin tuna. The company noted that replacement fish are MSC-certified Pacific halibut and yellow-rated Dover sole and Atlantic flounder.
Today’s move is not one which will adversely impact sales in any meaningful way.
JON C. OGG
Contact [email protected] for any questions or corrections.
Jon Ogg has been a financial news analyst since 1997. Mr. Ogg set up one of the first audio squawk box services for traders called TTN, which he sold in 2003. He has previously worked as a licensed broker to some of the top U.S. and E.U. financial institutions, managed capital, and has raised private capital at the seed and venture stage. He has lived in Copenhagen, Denmark, as well as New York and Chicago, and he now lives in Houston, Texas. Jon received a Bachelor of Business Administration in finance at University of Houston in 1992. www.247wallst.com.
