Research firm Ooyala reports:
Viewers with tablets averaged nearly 30 percent more viewing time per play than those who watched on desktops—and completed videos at double the desktop rate.
Viewers with tablets averaged nearly 30 percent more viewing time per play than those who watched on desktops—and completed videos at double the desktop rate.
Apple (NASDAQ: AAPL) accounting for 97 percent of all tablet video plays.
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