Even More Concerns Surface About Apple Ahead of iPhone Launch

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By Chris Lange Updated Published
Even More Concerns Surface About Apple Ahead of iPhone Launch

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Apple Inc. (NASDAQ: AAPL) reportedly is scrambling to put together its highly anticipated iPhone 8. The company seems to be facing a bug problem with its software. If these bugs persist, it could cut into production and cause delivery delays.

According to Fast Company, there are multiple obstacles that Apple will have to hurdle unless it wants to face delays. Concerns for the iPhone giant include problems with wireless charging and problems with a 3D sensor for facial recognition, which may be used to help users unlock the phone.

There already have been rumors swirling about the newest addition to the iPhone family, that it may be much more expensive to help with margins. According to John Gruber at Daring FireBall, this could very well be a reality, when considering Apple’s pricing in the past and the margins that management is seeking to maintain.

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At this point, any more complications ahead of the iPhone release could cost Apple. However, these concerns do have to be taken with a grain of salt, and it’s not like Apple will stop being profitable overnight.

But for now all eyes are on the iPhone, and everyone is hyped up for September, win, lose or draw.

Shares of Apple were last seen trading down fractionally at $145.05, with a consensus analyst price target of $159.00 and a 52-week range of $96.42 to $156.65.

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Photo of Chris Lange
About the Author Chris Lange →

Chris Lange is a writer for 24/7 Wall St., based in Houston. He has covered financial markets over the past decade with an emphasis on healthcare, tech, and IPOs. During this time, he has published thousands of articles with insightful analysis across these complex fields. Currently, Lange's focus is on military and geopolitical topics.

Lange's work has been quoted or mentioned in Forbes, The New York Times, Business Insider, USA Today, MSN, Yahoo, The Verge, Vice, The Intelligencer, Quartz, Nasdaq, The Motley Fool, Fox Business, International Business Times, The Street, Seeking Alpha, Barron’s, Benzinga, and many other major publications.

A graduate of Southwestern University in Georgetown, Texas, Lange majored in business with a particular focus on investments. He has previous experience in the banking industry and startups.

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