Short Sellers Grow More Selective on Social Media Stocks

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Social media has taken the world by storm, building virtual communities for anyone who has internet access and allowing people to connect and share across the globe. Many of these sites have changed the world in terms of how we meet people, read the news, get jobs and even date. These companies are on the cutting edge of social trends and are a good beacon to look toward for change.

Facebook and Twitter are the main names in this group with one hitting all-time highs while the other is hitting all-time lows. Despite being the preferred communication channel for the new U.S. commander in chief, Twitter has still not been able to monetize its platform, which has investors growing ever more concerned. On the other hand, Facebook has been steadily expanding and is taking a sizable piece of the online advertising pie.

The February 28 short interest data have been compared with the previous report. Short interest moves in these selected social media stocks were mixed for this settlement date.

Facebook Inc. (NASDAQ: FB) had a short interest decline to 16.74 million shares from the previous 18.15 million. Shares were last seen at $138.24, within a 52-week trading range of $106.31 to $138.57.

The number of Twitter Inc. (NYSE: TWTR) shares short decreased to 60.41 million from the previous level of 61.70 million. Shares recently traded at $15.03, in a 52-week range of $13.73 to $25.25.

In the period, Match Group Inc. (NASDAQ: MTCH) saw its short interest decrease slightly to 11.30 million shares from the 11.77 million in the previous period. Shares were trading at $16.72, in a 52-week range of $10.06 to $19.74.

Weibo Corp.’s (NASDAQ: WB) short interest grew to 10.54 million shares from the previous 9.99 million. Shares were changing hands at $48.35, within a 52-week trading range of $17.05 to $58.79.

Short interest in Yelp Inc. (NYSE: YELP) increased to 8.25 million shares. The previous reading was 7.60 million. Shares recently were trading at $34.38, in a 52-week range of $18.65 to $43.41.