What if life were like an Apple bokeh ad?
Humor—and a touch of jealousy—go a long way in a 30-second advertisement.
Who would you like to remove from the picture?
From Apple’s YouTube write-up:
Depth Control on iPhone XS and iPhone XR lets you adjust the depth of field before or after you shoot. So you can blur out whoever’s in the background, to get your portraits just right
Cue the video:
[youtube=https://www.youtube.com/watch?v=xXqWckzS1aA&w=840&h=473]
My take: Humor—and a touch of jealousy—go a long way in a 30-second ad.
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Steven M. Peters
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