Media

Cramer Jonesing on Jones Soda (JDSA)

Cramer interviewed the CEO of Jones Soda (JSDA-NASDAQ) before ending MAD MONEY until tomorrow.  They lost the Target business, but he said that is only 2% of their business.  The company doesn’t use high-fructose corn syrup, they use cane sugar.  Cramer doesn’t think it’s finished rising.  The company won’t be announcing any new product data until the first week of March, but their new box product is what they think can grow top-line in a new revenue stream.  Cramer said it was up $1.00, but he said let it pull-back and then you can buy it since it was up so much today.  Cramer noted that he doesn’t allow it out ahead of time, but itwas up 8% today.  This after-hours pop before it came in is another yearly high, and the company had a $376 million market cap as of the close.  This stock if it meets the $0.14 estimate in 2007 without beating estimates now trades at 100-times DEC-2007 fiscal EPS projections.  He’s been behind this one before and on more than 1 occasion, so this wasn’t his first time to review Jones Soda stock.

Jon C. Ogg
January 29, 2007

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