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17 Retail Brands With Highest Brand Loyalty

We took a look on Wednesday at the new 2016 Brand Loyalty survey results and the 20 brands at the top of the rankings. Of the 100 brands included in ...
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Digital Tech Firms Dominate 2016 Brand Loyalty Leaders

Of the top 100 product categories and brands in a new ranking of customer loyalty leaders, more than a third (35) are involved in digital technology, social networking brands, or ...
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2017 Toyota Prius Prime

Toyota World’s Most Valuable Car Brand at $56 Billion

Toyota Motor Corp. (NYSE: TM) vies with Volkswagen for the world crown in car companies by unit sales, yet the Japanese manufacturer is the world's most valuable car brand. Among ...
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IBM Brand Value Collapses 19%

The value of the International Business Machines Corp.  (NYSE: IBM) brand cratered 19% to $52.5 billion, according to new research. IBM is ranked as the sixth most valuable among all ...
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Pocket iPhone

Apple Named World’s Most Valuable Brand at $178 Billion

Apple Inc. (NASDAQ: AAPL) is the world's top brand with a valuation of $178 billion. Facebook Inc. (NASDAQ: FB) is the fastest growing, up 48% to $33 billion in the ...
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2 Cokes

Coca-Cola Named Most Powerful Brand, Followed by Hershey

How much does a brand contribute to a company's value? The answer to that question is likely to produce different answers depending on who's talking. A chief financial officer may have ...
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America’s Most Patriotic Brands

We might have a little trouble defining what we mean when we say that a brand is “patriotic,” but the fact is most Americans know it when they see it. ...
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Egg McMuffin

McDonald’s in Last Place in Customer Satisfaction Poll

McDonald's Corp. (NYSE: MCD) held its traditional place in the fast-food category of the American Customer Satisfaction Index (ACSI). It is also the largest company in the category in sales ...
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Companies With the Most Women Board Members

Large companies are notorious for the small number of women chief executives and board members they have. Several companies are in a distinct minority because they have bucked the trend. However, ...
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Google Is World’s Most Valuable Brand

BrandZ has released its 2016 list of the 100 most valuable brands. Alphabet Inc.'s (NASDAQ: GOOGL) Google ranked in first place at $229 billion. The balance of the top 10 were Apple ...
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The 10 Most Hated Brands

Brand Keys has released a list of "America's 10 Least Engaging Brands." These brands disappoint their customers and, based on the definition of a brand's status, they are the most widely hated. ...
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Amazon Prime Air

Drone Price Hits $10,000 on Amazon Inc. (NASDAQ: AMZN) sells drones for a little as $40. At the high end of the drone spectrum, Amazon has drones priced at $10,000. A drone for everyone, these ...
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Red Bull Followers on Facebook Top 45 Million

Red Bull's Facebook Inc. (NASDAQ: FB) followers topped 45 million recently, putting it at number three among all products followed. It trailed only Facebook for Every Phone and Alphabet Inc.'s (NASDAQ: ...
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The Most Popular Brand in Each State

Marketing agencies make it a priority to identify the nation’s regional brand tastes -- why people choose Coca-Cola over Pepsi, or Ford over Chrysler -- in one part of the ...
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2015 Nissan Versa Note

Why Is the Nissan Versa the Cheapest Car in America?

24/7 Wall St. did an analysis of the "10 Cheapest Cars In America". While many of the world's largest car companies have vehicles on the list, the Nissan Vera, made ...
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