Brands and Products

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Toyota Top Car Company on Global Brands List

One of the two industries that have been slowest to recover from the financial crisis is automobile manufacturing. In 2006, the top car brand ranked 10th among all brands, with ...
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Apple Tops Brand Value List, IBM Loses Ground

Apple Inc. (NASDAQ: AAPL) tops every brand value list. The carefully followed annual BrandZ Top 100 Valuable Global Brands of 2015 is no exception. While most of the brands on this ...
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The 9 Most Misleading Product Claims

It can be difficult for consumers to distinguish false advertising claims from true ones, especially when they are made by credible-sounding advocates. When companies with enormous spending power are ...
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Ford Tops Auto Companies in Brand Survey

Ford Motor Co. (NYSE: F), the only of the Big Three that did not fall into Chapter 11 during the recession, topped all car brands in a new valuation study called ...
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Apple Brand Value Hits $128 Billion

Another measure of brand value, and another brand value study that puts Apple Inc. (NASDAQ: AAPL) on top. New Brand Finance research pegs the value of the Apple brand at ...
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Harley image

Why a Key Short Seller Is Pounding Harley-Davidson

Through time, millions of people have owned motorcycles. With Harley-Davidson Inc. (NYSE: HOG) being the top motorcycle company out there, you might wonder why a short seller is so aggressive ...
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Time Warner Cable Investors May Not Have Much Risk in Comcast Deal

Merger investors and media investors alike have had a lot to fear and to bet on around the pending acquisition of Time Warner Cable Inc. (NYSE: TWC) by Comcast Corp. ...
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HOG FXDL motorcycle

Would Warren Buffett Consider Acquiring Harley-Davidson?

When investors think about Warren Buffett and Berkshire Hathaway Inc. (NYSE: BRK-A), they probably think of insurance and financial operations. Maybe they think of food, utilities or real estate, or ...
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teens shopping

Consumer Stocks Being Reshaped by Changing Tastes of Millennials

Companies are learning to change their offerings and operations to be geared toward millennials. Those companies not making changes may be jeopardizing their operations in the years to come. After all, ...
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Under Armour spieth

Is Under Armour Becoming the Apple of Apparel?

Under Armour Inc. (NYSE: UA) is perhaps acting like the perfect company, in the perfect industry, at the perfect time. Everything seems to be going right for the company. If ...
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The Worst Product Flops of All Time

The larger the company, the greater its capacity for taking risks. While pouring millions of dollars into market research and advertising campaigns can lead to tremendous successes, such ventures can ...
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yuan

Tencent Most Valuable Chinese Brand at $66 Billion

Chinese brand value has come of age as huge message company Tencent, a glorified instant messaging service, posted a brand value of $66 billion. Tencent is part of a Chinese holding ...
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Amazon Fire_HDX_8.9

Brand Loyalty Leaders Chock Full of Techs

Of the top 100 product categories and brands in a new ranking of customer loyalty leaders, nearly half (45) are tech companies engaged in digital and social networks and products. ...
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The Best Stock to Own for a Market Sell-Off

It has a 4.5% yield, a titanium-clad balance sheet and a dominant position in a sector that markets to almost everyone in the United States -- successfully. As, or if, ...
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Apple Brand Value Reaches $119 Billion

Despite some struggles, which may have ended with the release of the new iPhone 6, Apple Inc. (NASDAQ: AAPL) has the most valuable brand in the world, according to the ...
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