Top Analyst Upgrades and Downgrades: ADP, GrowGeneration, Hilton, Lululemon, Lyft, Netflix, Spotify, Tesla, Twitter, Visa, Wayfair and More

Lyft Inc. (NASDAQ: LYFT) was downgraded to Neutral from Buy at Northcoast Research. Shares closed down over 6% at $28.81 on Monday, with a $41.46 consensus price target and a $14.56 to $68.33 trading range over the past 52 weeks.

Mastercard Inc. (NYSE: MA) was started with a Buy rating and a $364 target price (versus a $290.18 close, after nearly a 2% drop) at Goldman Sachs.

Netflix Inc. (NASDAQ: NFLX) is due to report earnings on Thursday, and Wedbush Securities has reiterated its Underperform rating but raised its target to $220 from $198. UBS downgraded Netflix to Neutral from Buy in a valuation call. The stock recently hit new highs, and its shares closed Monday at $525.50.

Norwegian Cruise Line Holdings Ltd. (NYSE: NCLH) was downgraded to Hold from Buy at SunTrust Robinson Humphrey, and Macquarie also downgraded its rating to Neutral from Outperform.

Paychex Inc. (NASDAQ: PAYX) was started with a Sell rating and a $64 price target at Goldman Sachs. The stock closed down 2.3% at $71.63 on Monday, and the consensus price target was $74.60.

Royal Caribbean Cruises Ltd. (NYSE: RCL) was downgraded to Neutral from Outperform at Macquarie

Spotify Technology S.A. (NYSE: SPOT) was downgraded to Sell from Buy at UBS in a valuation downgrade, with the firm noting that its long-term prospects are fully reflected in the current stock price. The firm still raised its target price to $204 from $189 in the call. Spotify closed down over 6% at $261.19 on Monday, and it has a 52-week range of $109.18 to $285.40.

Tesla Inc. (NASDAQ: TSLA) was reiterated as Outperform at Piper Sandler, but the firm raised its price target to $2,322, a new street high target, based on faster than expected market share gains and also on an underappreciated software opportunity. Tesla closed down 3.1% at $1,497.06 a share on Monday, but it also hit a new high of $1,794.99 on the same day.

Turtle Beach Corp. (NASDAQ: HEAR) was named as the Bull of the Day at Zacks, which said that this COVID-19 and Fortnite play has investors racing to buy the stock. Shares most recently closed at $16.64 and have a consensus price target of $19.20.

Twitter Inc. (NYSE: TWTR) was reiterated as Neutral with a $30 price target (versus a $33.82 close) at Wedbush ahead of earnings. The firm noted that it sees audience growth upside but with limited revenue flow through.

Visa Inc. (NYSE: V) was started with a Buy rating and a $224 target price (versus a $189.02 close, after a 1.8% drop) at Goldman Sachs.

Wayfair Inc. (NYSE: W) was raised to Outperform from Neutral and its price target was raised to $240 from $165 (versus a $210.80 close) at Wedbush.

Monday’s top analyst upgrades and downgrades included Alphabet,, Apple, Disney, DuPont, Halliburton, Moderna, Phillips 66, Sunrun, Teladoc and more.

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