Ollie’s Sets Price in Secondary Offering

By Chris Lange Updated Jan 13, 12:59PM EST · Published Feb 19, 10:40AM EST

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Ollie’s Sets Price in Secondary Offering — © Thinkstock

Ollie’s Bargain Outlet Holdings Inc. (NASDAQ: OLLI) has finalized its secondary offering with the U.S. Securities and Exchange Commission (SEC). The company is not offering any shares, but the selling stock holders are putting up 7.87 million (an increase of 1.37 million from the original amount), with an overallotment option for an additional 1.18 million shares (an increase of 205,959 shares from the original option). The offering is being priced at $19.75 per share, valuing the entire offering at $178.8 million.

The underwriters for this offering are JPMorgan, Jefferies, Merrill Lynch, Credit Suisse, Piper Jaffray, RBC Capital Markets and KeyBanc Capital Markets.

The company calls itself a “highly differentiated and fast-growing, extreme value retailer of brand name merchandise at drastically reduced prices.” It offers customers a broad selection of products, including housewares, food, books and stationery, bed and bath, floor coverings, toys and hardware.

The chairman, president and chief executive, Mark Butler, co-founded Ollie’s in 1982, based on the idea that “everyone in America loves a bargain.” From the time Butler assumed his current position as president and CEO in 2003, Ollie’s has grown from operating 28 stores in three states to 203 stores in 17 states, at the end of January 2016.
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Ollie’s believes that there is opportunity for more than 950 Ollie’s locations across the United States, based on internal estimates and third-party research conducted by Jeff Green Partners, a retail real estate feasibility consultant that provides market analysis and strategic planning and consulting services.

The company will not receive any proceeds from this offering. Instead the selling shareholders will receive all the proceeds.

Shares of Ollie’s were up 1.7% to $21.24 Friday morning, with a consensus analyst price target of $22.60 and a 52-week trading range of $14.88 to $22.99.

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About the Author Chris Lange →

Chris Lange is a writer for 24/7 Wall St., based in Houston. He has covered financial markets over the past decade with an emphasis on healthcare, tech, and IPOs. During this time, he has published thousands of articles with insightful analysis across these complex fields. Currently, Lange's focus is on military and geopolitical topics.

Lange's work has been quoted or mentioned in Forbes, The New York Times, Business Insider, USA Today, MSN, Yahoo, The Verge, Vice, The Intelligencer, Quartz, Nasdaq, The Motley Fool, Fox Business, International Business Times, The Street, Seeking Alpha, Barron’s, Benzinga, and many other major publications.

A graduate of Southwestern University in Georgetown, Texas, Lange majored in business with a particular focus on investments. He has previous experience in the banking industry and startups.